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| Krama Yudha Tiga Berlian Motors Aims to Realize 4,500 Units During the FUSO Truck Campaign Reunion. |
General Manager Sales Planning & Marketing Strategy Unit KTB Novian Taufik explained, the annual event which is a "reunion" for loyal Fuso customers is expected to summarize the sales realization target of an average of 105 orders or as many as 4,500 units in total.
"Regarding the target, we are targeting approximately 105 realizations, almost 4,500 for this event. The hope is that it will be held in 31 cities. Maybe it will be different in each area, and the total market. But the range we expect is that. The increase will be more or less 20-30 percent," said Novian, in his official statement Friday (28/10) evening.
Novian said, the FUSO Truck Campaign is not just an annual event, but an event that can increase the company's interaction with loyal customers, a Fuso gathering and fleet "reunion" event, as well as an opportunity to attract new customers.
"This is like a real reunion, focusing on further increasing interaction with loyal customers. But, of course, with various interesting programs today, I think it will be attractive to new customers, because of the sales and program side," he said.
This week, the Truck Campaign took place at SKA Co Ex Pekanbaru involving KTB and PT Dipo Internasional Pahala Otomotif (DIPO). At the event, Tonny Chandra as President Director of PT DIPO also appreciated consumer confidence in the Fuso fleet.
Tonny Chandra said that the Fuso Canter model will dominate orders by 65 percent, followed by the Fuso Fighter X model.
"From the type, maybe it will mix. But 65 percent for the Canter, and the larger Fighter X size, which has a payload of 35 percent, is very good," he said.
Apart from sales of vehicle units, Tonny Chandra also predicts sales of 140 spare parts packages which could reach 120 million pieces.
Nobukazu Tanaka, President Director of PT KTB, said the Truck Campaign was like a meeting of the Mitsubishi FUSO family. Through this moment, we can exchange opinions regarding business, success stories, challenges and share joy together.
"In this event, KTB and dealers explained the advantages of FUSO's products, namely the Canter and Fighter X, which have received positive acceptance by consumers and the Indonesian market on an ongoing basis," he said.
He ensured, Mitsubishi FUSO continues to be committed to providing continuous strong after-sales service support and the availability of spare parts through the widest dealer network in Indonesia.
A fast response to consumer demand can be realized with the availability of a 24-hour FUSO Truck Center (Salary Workshop) facility supported by professional technicians and Mobile Workshop Service (Mobile Workshop Services).